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We stay ahead of the latest trends in localization while never losing sight of the joy in what we do. From cutting-edge technology and industry insights to 40+ years of stories, trade show tips, and fascinating cultural and linguistic differences, we cover it all. Localization is our passion—and there’s always something new to explore!

Culture 5 days ago

Soccer Fever Is Growing In The United States

Sports say a lot about a culture. They reveal what people rally around, what families pass down, and what entire […]

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Culture 2 weeks ago

Why Some Cultures Love To Haggle

For many Americans, haggling sounds exhausting. Just mention negotiating the price of a car, and most people immediately picture hours […]

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Business 3 weeks ago

Why Does It Take So Long To Negotiate With Iran?

If both sides seem to agree that a ceasefire is the goal, why isn’t there already an agreement? For many […]

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Culture 4 weeks ago

Mothers Are Shaped By Culture

Wherever you go in the world, mothers tend to have one thing in common. They’re doing far more than most […]

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Culture 1 month ago

Beauty Is In The Eye Of It’s Culture

What people find attractive often feels natural, obvious, even universal. But beauty has always been shaped by culture. What one […]

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Culture 1 month ago

In Some Cultures, Being Funny Isn’t A Strength

In many Western cultures, humor is seen as a strength. Being funny can make someone more likable, more engaging, even […]

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