For many in the US, Memorial Day marks the unofficial start of summer—grills fire up, sales pop up, and long weekends are embraced. But the true meaning of the holiday runs much deeper.

Memorial Day honors the men and women who lost their lives in military service to the United States. It began after the Civil War as a day to decorate soldiers’ graves with flowers, originally called Decoration Day. Over time, it evolved into a national day of remembrance for all who have died in service.

At 3:00 p.m. local time, a National Moment of Remembrance encourages Americans to pause, reflect, and honor those who gave everything.

However you choose to spend the day—whether with family, friends, or a moment of quiet—take a second to remember why this Monday matters.

Please note: Our US offices will be closed on Memorial Day, but the rest of our global team will be available as usual.